In constant competition with guest houses and rentals Airbnbhotels need to reinvent themselves in order to attract tourists. Today, StyQr has unearthed some must-follow trends to improve the customer experience in 2019. Whether you’re an independent hotel or a major hotel chain, you need to anticipate the coming months of this new year in order to shine again in your sector.
The experience
customer
Communication, the basis of all relationships
To stand out from the crowd, you need to connect with your community. Customers need to feel comfortable, at home and satisfied. There should be no distance. To achieve this, you can offer sporting, cultural or artistic activities or events to be held inside or outside the hotel. Inform your future guests about the leisure activities available in your city. You can also make use of social networks, newsletters, applications, sms… Disseminate quality information, with unique content. Expand your business by raising awareness and developing theimage of your establishment, build customer loyalty and unite your teams around your story and your values. The image you reflect will be a mirror of your identity.
Storytelling
Find your DNA and bring it to life. Create your own universe with your graphic charter, your colors, your style of furniture, your decoration or even an atypical service. Build on the history of your hotel’s creation . Be imaginative and rethink your staff’s uniforms, for example.
Local authenticity
and ecological
Gastronomic experience
A large majority of travelers choose hotels primarily for their food and gourmet guest experiences. Incorporate a chef’s dish, special to your hotel, into your menu. Give tourists a change of scenery by highlighting the culinary specialties of the country or region. Why not offer cooking classes for adults and children in the hotel restaurant? Not forgetting, of course, the use oforganic ingredients from local farms. Finally, you can surprise your guests with breakfast in bed !
A commitment to the environment
In 2019, travelers are committed to becoming increasingly eco-responsible. By reducing your ecological footprint, you’ll not only attract more travelers, you’ ll also save a lot of money. Among the measures your guests will notice right away; (eco-friendly toiletries, lights and air conditioning that turn off automatically when no one is in the room, and a towel reuse policy).
Technology
hotel
Interconnected devices
Have you ever heard of the “smart hostel“? It’s a system that aims to replace checking into a hotel, opening doors, changing lights, temperature and feeding candles at the touch of a button (on your smartphone). So, in 2019, we’ll be seeing more and more connected rooms in hotels. Assuming that every employee and guest has a personal device, it will be more obvious to communicate with the hotel server and thus gain access to room controllers.
The digital welcome booklet
In 2019, say goodbye to the paper welcome booklet, and go digital! StyQR will enable you to surprise your customers with the modernity of your methods, while providing them with all the practical information they need during their stay. No more incessant phone calls to reception, and no more forgotten information. Create your digital your digital welcome booklet, adding all the information you need (wifi code, digicode, useful addresses, tips on operating appliances, useful numbers…). To access it, travelers scan the QR code dedicated to you. You can turn this QR code into a real decoration tool , for example, by placing it in a frame that perfectly matches your interior.