Stop flyers, switch to StyQR!

We’ve all heard about that shelf full of flyers for touring the region, discovering a new museum or eating in a gourmet restaurant. What if you freed up some space and offered all this in one digital booklet ?

1. Why not offer flyers anymore

Have you ever found a flyer folded into 48 pieces in your pocket after doing the laundry ? We did, we saw it, thought “why not” and kept it in our pocket for a long time. All to forget and never go to see the place he was selling.

Also think about the environmental impact of all this printing. The ink, the paper… all to end up in the bin most of the time.

So to put an end to this waste and offer communication that really works, switch to a digital booklet!

2. The advantages of StyQR

With StyQR, all the information you want to communicate to your customers is in one application. With just a few clicks, your customer can find out where to eat, where to walk and which museum to visit.

You can also tell them about promotions and partnerships negotiated for them with certain companies. So, rather than showing up with a flyer that they might lose, they’ll simply pull up their app and present the code.

For them it’s simpler, more up to date and more personal. Indeed, you will be able to offer them personalised recommendations according to their tastes and desires. For example, you won’t have to offer them a family excursion if they are travelling as a couple, or a great promotion for a duo massage if they are a single person.

So, do you want to move into the digital age and offer a complete experience to your customers?

Organic and local: the new values

These are the only words on our lips: organic and local. So if you have a restaurant or offer some products to your customers, opt for these two important values. We’ll tell you how.

1. Why it's important to get started

Why get involved in organic and local labels? Simply to gain new customers, help your region and support the planet.

Indeed, the search for authenticity is increasingly present among travellers. For them, a visit to a country or a region now includes a culinary discovery. People are also increasingly trying to take care of their bodies by eating better, and therefore by eating organic. So if an establishment offers you organic options and buys from a few local producers, the choice will be made quickly.

Think partnership too. If you buy your meat from a local producer, you can specify that he supplies a hotel, potentially bringing his customers to him. It’s a virtuous circle.

2. What to propose

Of course, changing and modifying your offer will take time.

So start gradually, for example :

  • For breakfast: offer jams from the region, organic (and local if possible) fruit and vegetables, bread from the baker across the street…
  • Lunch: why not offer biodynamic wine? Or wine from the vineyards next door? Meat from the local producer or vegetables from the garden?
  • Finally, for dinner: fresh pasta from an artisan, local alcohol, flowers on the table…

All this will allow you to create a link with the shopkeepers, to bring them additional sales by your customers who will have tasted and liked it and finally to make your brand or location spread more widely by word of mouth.

In conclusion, not all your products need to be organic, but offering a few products is already a very good initiative. And if you want to go even further, bet on home-made products!

What is Atout France?

We told you recently that the allocation of stars has changed. But do you know who manages these allocations ? Atout France will soon have no secrets for you.

1. Who is Atout France?

Atout France is THE reference in the classification of tourist accommodation. Created in 2009, it is an economic interest grouping, an operator of the French State for tourism.

What are its main missions ?

  • To promote France and its destinations internationally
  • To promote global brands as a point of entry to the territories
  • To support the development of territories
  • To contribute to the quality and renewal of the offer through classifications, labels and registrations

2. More about the ranking

Atout France therefore defines a classification of collective tourist accommodation : hotels, campsites, leisure residential parks, tourist residences and holiday villages.

This system is based on 4 main pillars :

  • A range of classification from 1 to 5 stars
  • A classification awarded for 5 years
  • Qualitative criteria
  • Evolving criteria

Did you know that this classification is done at the request of the establishments ? It is a voluntary process !

Atout France is therefore a body linked to the State to promote French heritage. Do you think this is important ?

If you like numbers, you will definitely be interested in this article !

Top 5 online printers

You have chosen your beautiful poster for your accommodation and now the question is: where to print it?

Because you don’t necessarily want to use your home printer or you have a lot of questions about the quality of the print…

This top 5 online printers is here to help you! ๐Ÿ˜
Plus to save you time, and yes we love that at StyQR ๐Ÿ”ฅ, we have simulated a typical order on each of the sites and transcribed them for you in terms of sizes, prices and different types of paper. They’re all great and easy to use and we’ve saved our favourite for last ๐Ÿ˜‰

Top 5 online printers

1. Online Printers

Let’s start with Online Printers, this site is clearly made for quick information finding! ๐Ÿ˜
Just one click in the search bar and hop, the product page is displayed with the products illustrated and already sorted!
By the way, you will see the choice of your format will be a piece of cake.

Regarding the printing, you can choose the paper weight: 100g, 115g or 135g and the number of prints. Please note that there is a minimum of 10 prints to be able to order.

Online Printers offers 3 delivery times: 3 working days (no extra charge), 2 working days (โ‚ฌ11.16 charge) or express printing, where you will receive your order on the same day as your order, but this involves a โ‚ฌ25.76 charge. It’s up to you! ๐Ÿ˜

As you know, our posters are available in A3, A4 or A5.
So quick info, Online Printers allows you to choose an A3 or A4 format but does not offer our latest one, the A5 format. However, you can order your poster in A5 format in the “flyers” category. The quality is different, but it will look good under a frame. Please avoid the glossy effect, as it will be more difficult to scan a QR code.

Order simulation

Here, we have taken 100g/m2 of coated paper with a glossy quality, without folding, taking the data verification and a basic production time (3.4 working days), so as not to add extra costs.

  • A3: for 10 prints (minimum quantity for A3) = โ‚ฌ43.09
  • A4: for 10 prints (minimum quantity for A4) = โ‚ฌ49.90

And for the A5 format, we have selected 135g coated paper with a production time of 3 working days:

  • A5: for 25 prints = โ‚ฌ31.50

Discover Online Printers

2. Vistaprint

You probably know one of her commercials like the one at the water’s edge, where the burger bar gets attacked by fish ๐Ÿ˜… and we see at the end that the young entrepreneur uses Vistaprint to print her new materials in the sushi bar concept.

Well, you can print your beautiful posters there too! If you are new to online printing you can have peace of mind with Vistaprint ๐Ÿ˜‰
You are accompanied from the download of your poster to the validation of the basket, step by step. In addition, they check with you if the document has been validated by a graphic designer.
So yes, they only make A3 posters but you know the trick, go to “flyers” and you can print your posters in A4 or A5 format!

Note that you will have a minimum of 25 quantities but don’t panic, you can always give some to your travellers if the family is large ๐Ÿ˜‰
And if you want to order a larger quantity, just click on “here”, you will be taken to a quote request form.

Personally, we think it’s good value for money. Not only do they offer a wide choice of weights: economy 130g, standard 170g, superior 250-300g or premium 400g, but they also offer very attractive prices! Take a look at our order simulation, you’ll be happy ๐Ÿ˜‰

Order simulation

We have tested for you an order for each format with an economical weight and a standard paper type, take a look at their nice price!

  • A3: 1 print = 5,84โ‚ฌ (โ‚ฌ)
  • A5: 25 prints = โ‚ฌ16.79
  • A4: 25 prints = โ‚ฌ31.45

Discover Vistaprint

3. Veoprint

Let’s move on to Veoprint.

This is THE 100% professional website!

When it comes to advice and information, Veoprint is the one that stands out!

If you are not sure about the weight and format of your poster, Veoprint has taken care to explain everything to you so that you can get the print you want and under what conditions you should choose a certain type of paper and a certain format.

Let’s talk about the purchasing process, the first thing we ask you is the type of format. Here you will only have A4 and A3 in the “poster” category, but there is nothing to stop you from selecting “flyer” printing, as at Vistaprint or Online Printers, to order an A5 format.

Yes, you will have a minimum of 100 prints but use them if the family is large or if you want to present them to future clients! ๐Ÿ˜„

Order simulation

On these simulations, we have ticked the recommended option “electronic proofing” at 9,90โ‚ฌ with the handling fee.

For 100 A4 prints (minimum quantity):

  • With economy delivery: 49,20โ‚ฌ.
  • Fast delivery: โ‚ฌ66
  • Or priority delivery: 102โ‚ฌ.

On the A3 side, we looked at 5 prints (minimum quantity):

  • With economy delivery: 33,60โ‚ฌ or
  • Fast delivery: 34,80
  • Or priority delivery: Request a quote

Finally, for the A5 format in the flyers category, we simulated an order for 100 prints (minimum quantity):

  • With economy delivery: 31,20โ‚ฌ or
  • Fast delivery: 52,68โ‚ฌ or
  • Or priority delivery: 75,48โ‚ฌ.

Discover Veoprint

4. Ooprint

The second to last on the list, Ooprint, works differently from the others. To order you have to create an account or log in, that’s its distinctive feature ๐Ÿ˜‰
The cool thing is that you can choose a small quantity of prints at a good price!

So yes, in the “posters” category they only do A3 but you can print in A4 and A5 by choosing the “flyers” category.
Exactly like Online Printers, where you are advised to print your posters in this category when there are not all the sizes available in “posters” ๐Ÿ˜‰

Clearly, their ordering system is super simple!
Step 1, choose the format.
Step 2, upload the poster and select the print quantity. Little info, if you want a specific quantity that is not in the list, click on “?” next to the number and you will get a phone number of a consultant.
Step 3, and to finish you just have to choose your weight!

Order simulation

So that you have all the information, we have made a test order for each format:

  • A3: 1 print = โ‚ฌ7.20
  • A5: 25 prints = โ‚ฌ23.88
  • A4: 25 prints = 34,68โ‚ฌ.

Discover Ooprint

5. Copytop

We’ve finally arrived at our favourite! You might be wondering why this is our favourite site, well simply because it does everything in one! ๐Ÿ”ฅ

It is ergonomic, and offers all print formats at very attractive prices. ๐Ÿคฉ Here, no need to type “posters” in the search bar, it already has its tab ๐Ÿ˜‰

And what’s even nicer is that Copytop offers free click and collect, a verification of your files with a free test print! ๐Ÿš€

To print your poster, you just have to select the quantity you want, note that if you want less than 5 quantities, you’ll just have to request a quote online (it’s fast don’t worry ๐Ÿ˜ ) or call Copytop directly.

And finally, you can choose the type of paper and leave a comment if you need ๐Ÿ˜‰

So what do you think? Is this your favourite too?

Order simulation

And here’s the proof that Copytop is top of the line when it comes to price ๐Ÿ˜‰

  • A3: 5 prints = โ‚ฌ7.97
  • A5: 5 prints = โ‚ฌ6.71
  • A4: 5 prints = โ‚ฌ4.60

Discover Copytop

Un QR code, une affiche et ensuite ?

Now that you have your poster in your hands, you don’t really want to stick it on the wall with tape. ๐Ÿ˜‚
So to make it more professional and especially to show off your poster, we help you find a great frame!

We’ve done a top 5 photo frame article online, all you have to do is pick one and order THE perfect frame for your poster! ๐Ÿคฉ

And if you want to embellish your accommodation with our posters, take a look at our website My QR Code Poster and see which poster would fit well with the design of your living room or your entrance!
You’ll see, you’re bound to find what you’re looking for, we have lots of different styles: series, films, landscapes, cities…

So let the magic of StyQR posters show your travellers that QR codes are beautiful and effective! ๐Ÿ”ฅ

Discover the QR code posters

Top 5 online photo frames

We have selected for you the 5 best sites that offer online photo frames so that you can frame your beautiful posters ๐Ÿ˜‰

You’ll see, they have all our formats in stock at low prices!

The 5 best online photo frames

1. Bgastore

With Bgastore you don’t have to look for the right size for your posters.
A3, A4 and A5 are just waiting for you!

We have tested the ordering process at Bgastore for you. Nothing complicated!

Order simulation

Simply select the colour, format and quantity and add to the basket.
You’ll see, it’s not very expensive but your posters will look great in these frames.

For example:

  • A3 black is โ‚ฌ16.90
  • A5 teak is โ‚ฌ12.90
  • A4 graphite is โ‚ฌ12.90

Discover Bgastore

2. Etsy

On Etsy, all sizes of photo frames are available in different styles.

Once you are on the product “photo frames”, you just have to choose the colour of the frame (black, white, oak, silver or walnut), please note that prices vary according to the chosen colour.

Order simulation

Then, select the format (A3, A4 or A5), the quantity which goes from 1 to 813 and that’s it!
We tested ordering a photo frame in the 3 formats of our posters:

  • A3 white, its price is 11,95 โ‚ฌ.
  • A4 oak, its price is 8,96 โ‚ฌ.
  • A5 walnut, price โ‚ฌ5.97

Discover Etsy

3. Ebay

On Ebay, all sizes are available!
It is very easy to use:
You just have to select the colour of your frame (white, black, oak or darkoak) and the size (A3, A4 or A5). Then select the quantity you want and it’s in the basket!

Order simulation

For example:

  • A3 black, the price is โ‚ฌ11.33.
  • A4, white, the price is 9,18โ‚ฌ.
  • A5 oak, the price is 6,31โ‚ฌ.

The price is very attractive and the final result will make your beautiful posters stand out!

Discover Ebay

4. The poster shop

Do you know the Afficherie? It’s a site that offers superb photo frames in all our formats: A3, A4, and A5!

How to order a frame? It’s very easy! We explain ๐Ÿ™‚
Select a frame, choose the size you want and add it to your basket!

Order simulation

And you can order as many frames as you want ๐Ÿ™‚
Its prices vary according to the format:

  • A5 black, the price is 8,99โ‚ฌ.
  • A4 black, the price is 13,49โ‚ฌ.
  • A3 black, the price is 20,69โ‚ฌ.

Discover the Poster Gallery

5. Skrin

You have probably already heard about it. (Maybe even in our newsletter ๐Ÿ˜‰ ).
We admit it, it’s our little darling! It offers 100% customised faux leather holders with a wide choice of colours and styles. All in a top of the range display! We didn’t expect that much, did we? Well, they did it anyway, all to keep us happy!

Of course, A4, A3 and A5 sizes are available at Skrin!

To order your frame, nothing could be easier! You just have to contact them by phone or email. This way, you will get a real personal follow-up to create the frame of your dreams!
By the way, we have written an article about this subject, don’t hesitate to read it ๐Ÿ˜‰

Discover Skrin

Make your QR codes even more GORGEOUS with StyQR posters!

Have you created your booklet yet?

So if you want to have your QR code with the background of your favourite film or your idyllic landscape, look no further!

Go directly to our website to order your poster!

Discover the QR code posters

Don’t hesitate to buy your frame at your local shop to avoid delivery costs and to favour local merchants. ๐Ÿ™‚

Life, unusual hotels

Do you want to stay in an attractive, new-generation, budget hotel ? Then look no further, Life Hotels is for you! ๐Ÿ˜

You’ll see, you’ll be able to feel free and use the place according to your desires!
Life combines hotels of course with an arty decoration, coworking and entertainment spaces, and on top of that a 24-hour catering service !

Its history

It was through the first containment that each member of the ValueState Hotels group was able to focus on the idea of founding Life. ๐Ÿš€
Yes, at that point we were all at home either working or finding a new hobbit to discover.

From brainstorming to designing Life “Better than home”, these professionals and enthusiasts took time to think about the idea and its 4 pillars Sleep, Work, Arty & Play.

Of course, they thought of everything, the importance of digital and the preservation of the environment that they wanted to create a newgen brand, while remaining in line with the values that are increasingly carried by everyone.


Inside the accommodation, you will discover rooms with a design unique to each establishment.
Everything has been thought of so that you can have a wonderful stay, from the furnishings to the uncluttered decoration that will immerse you in the Life atmosphere. ๐Ÿ˜

So as well as recharging your batteries in the best possible bedding, you also get to enjoy the chromecast ! Perfect for a chill evening in front of your favourite series.

You’ll see, you’ll immediately feel better than at home! ๐Ÿ˜Š


Some of these rooms can be adapted to your needs to offer you a working space.
In addition, co-working is available, perfect for brainstorming with others, or to have a quiet place where you can work in peace. Everything is designed for ! ๐Ÿ˜„


In the Play rooms you will find everything you need to train.
Sports equipment and training videos specially produced for LIFE.
You’ll be in shape with these comprehensive sessions! ๐Ÿ’ช

If you are more interested in meeting and sharing places, you will be delighted to see the common areas.
Like a library, games and little surprises that members of the team will have made for you, are waiting for you ! ๐Ÿ˜


In terms of design, all LIFE spaces have been designed by the architect MOHA.
From the breakfast room, through the warm space and the heart of a gourmet offer, to the centre of this alveolus…

Of course LIFE always preserves the environment, symbolic design in connection with the vital need to eat ๐Ÿ˜‰

Key dates

Under the sun โ˜€๏ธ

In July 2021, Life hotels will open its first establishment in Marseille, in the heart of the Old Port. What could be better than spending a weekend in a place near the beach? ๐Ÿ˜Ž

In the centre of the wine region ๐Ÿท

See the Bordeaux train station ? Next to it is the second Life Hotels establishment which opened its doors in January 2022 ! Currently being renovated, it can’t wait to welcome you to discover its atypical universe. ๐Ÿ˜Š

Who came up with this wonderful idea ?

Indeed, Franรงois Dubrule and Alexis Caude are the two entrepreneurs who founded the sendinblueValueState group in 2010 before subsequently creating the Life brand.

“Dear Lifeuses Lifeurs, Since my beginnings in the hotel business, supported by a demanding family environment, I have been keen to share my values. I hope that you will find them at LIFE because everything must flow during your stay. Work, play, rest or laugh, nothing should be missing! And all this in the best place in town… Life is cool”.

Franรงois Dubrule

Ecological accommodation : what is it ?

You see it more and more often in your search for accommodation. But what is ecological accommodation ?

1. What is ecological accommodation ?

It is an establishment that meets criteria guaranteeing respect for the environment, most of which are labelled.

We can therefore find :

  • Unusual accommodation (cabin, caravan, etc.)
  • Ecolodge or ecogรฎte
  • Youth hostels
  • Camping
  • Holiday village
  • One to five star hotels

These accommodations are designed, built and operated in accordance with responsible environmental and social principles.

Ideally they use renewable energy and promote sustainable development and waste minimisation.

2. The labels to look for

If you want to stay in an ecological accommodation you can look for the following labels :

  • La clef verte : with 603 establishments labelled in France and more than 2700 establishments in 56 countries, it is the first international environmental label for tourist accommodation and catering.
  • Eco gรฎte : a label designed by Gites de France. These are accommodations designed or restored using techniques or materials recognised as having a low impact on the environment.
  • Eco label
  • Gites panda : houses built in the heart of a protected area to which the WWF grants its label under certain conditions.

And don’t forget, the eco responsible approach works both ways. So remember to sort your waste, consume locally and reduce your water and energy consumption during your stay!

So how about an ecological holiday ?

Guest & Strategy: a great spirit of support

In a few words, what is Guest & Strategy?

Since March 2010, Guest & Strategy is one of the first agencies to have specialised in assisting project owners and owners of bed and breakfast and furnished accommodation. ๐Ÿ”ฅ

Yes, they accompany these ambitious entrepreneurs, regardless of their status as defined by the tourism code. Whether they are classified as furnished tourist accommodation, hotels, campsites, guest houses, youth hostels or tourist residences.

Their expertise

Project feasibility study

This expertise is there to give emergence to the DNA of your tourism project.
This support will allow you to anticipate the birth and development of your activity on all levels ๐Ÿ˜ positioning, legal status, financial investment, the activity forecast, the competition, the marketing and sales strategy with, of course, the retroplanning.

And there you have it, thanks to all this, it becomes the real guide to creation, the roadbook!
Follow it carefully to maximise your chances of success! ๐Ÿ˜‰

Training courses

With Guest & Strategy, you will have the chance to follow individual training courses in direct interaction with the trainer. Not bad, eh ? ๐Ÿ˜

In addition to doing one-to-one training, Guest & Strategy offers 100% remote and online training with their new Guest Learning tool coming soon !

This will allow you to become more professional in areas such as web marketing, website design, customer experience, feasibility studies and pricing strategies. ๐Ÿ˜Š


Once the feasibility of the project is validated, it’s time to create your brand image !
Don’t worry, the Guest & Strategy team are more than used to accompanying entrepreneurs in the tourism field, listening to you of course and especially by your side. ๐Ÿ˜‰

Whether it’s a website or business cards, Guest & Strategy takes care of it !


That’s it, you’ve validated the feasibility of your project and it’s time for you to get started ! ๐Ÿš€
No stress, Guest & Strategy does not leave you totally in the wild, ๐Ÿ˜‰ the team accompanies you in the management and coordination of your project in the “pre-opening” phase.

A double target

Tourism socio-professionals

Guest & Strategy assists tourism socio-professionals in the various phases of setting up or managing their business. ๐Ÿ˜Š

Internal institutional actors

To guide and advise the internal institutional actors in the evolution of their relationship with these socio-professionals, by proposing new service offers adapted to their needs. ๐Ÿ˜‰

Tourist accommodation in France in 2021

How many tourist accommodations are there in France? And among them, how many hotels are there? Campsites? Who has been the most affected by the crisis of the covid? We will answer all these questions!

1. The numbers

There are a total of 29,313 tourist accommodations in France (in 2021). Among them :

  • Tourist hotels: 17,405
  • Campsites: 8,239
  • Tourist residences and similar accommodation: 2,386
  • Holiday villages and family homes: 962
  • Youth hostels, international holiday centres, sports centres: 321

Note the difference between a hotel, which is booked for a short stay, and a tourist residence, for longer stays.

2. Tourist accommodation and the covid crisis 19

At the hotel level, the drop in turnover is brutal (compared to 2019): minus 43%! However, the hotel industry in France is more resilient than its neighbours: 47% in the UK and 63% in Germany. Unsurprisingly, the hotels most affected are the luxury hotels, due to the lack of international customers.

However, leisure tourism has not fallen dramatically. Indeed, by postponing their trip to France, the French have increased their bookings in the mountains and on the coast. Rental prices have risen and houses with swimming pools have been snapped up during the summer!

If you want to know more about the subject, you can consult the numerous infographics of the ‘INSEE.

All these figures are impressive. Did you suspect such figures? If you are interested, here is an article on the Gรฎtes de France label that should please you.

Renters, hoteliers: welcoming babies to your establishment

Going on holiday with children is often a headache. But then, going on holiday with a baby isn’t! You need a ton of equipment and finding the right place to go can be a real obstacle course! Here we help you stand out from the crowd by offering these baby-friendly amenities.

1. What baby equipment should be offered?

There is a wide range of equipment for babies. But the main ones are :

  • A cot
  • A high chair
  • A cradle (for the very young)
  • A stair gate (if you have one)

You can find all this equipment on resale sites such as Vinted, or on Ikea, no need to spend a fortune! The important thing is that the equipment is functional, not new.

If you want to go further, you can also offer :

  • A toilet seat cover
  • Baby cutlery
  • Some toys and soft toys

It’s up to you!

2. The benefits to you

There are two major advantages (although they both amount to the same thing: making a bit more money):

  • By specifying in your ad and putting a picture of the equipment, you reassure some parents and give them the trigger to book with you. You will then get more bookings.
  • You can offer these facilities for rent (especially for hotels) and therefore ask for a supplement on the nightly price.

This way, with a smaller investment, you win in the long run!

Now that you know everything, it’s time for more bookings! And if you want to go further, we also have an article on childcare in rentals!