Do you know Rategreen? Thanks to this solution, it will now be possible for travellers to obtain a score by type of service, as well as an overall score for their trip in terms of CSR impact!
Are you interested?

1. How does it work?

The aim of Rategreen? To offer accurate, standardized ratings for the four main travel professions: air, rail, car and hotel. How do we achieve this? By joining forces with AFNOR Certification they have developed an exclusive, registered CSR standard based on ISO 26000. On what basis? Based on the 5 main CSR criteria: territorial anchorage, passenger customers, environment, human resources and social aspects, vision and governance. The results? By grouping all these criteria together, they obtain two types of rating. One for each type of service (train, hotel, etc.) and an independent overall rating (for the entire trip). The little extras? Rategreen doesn’t stop there, and also offers a better understanding of consumption patterns and the changes that can be made to improve them. From now on, for those who have subscribed to Rategreen, it will be possible to choose the CSR rating as a criterion when a customer wants to book a trip. A good CSR rating is a differentiating asset increasingly sought after by consumers. A good way to stand out from the competition!

2. An optional module available

To take things a step further, the site even offers a complementary module to help you make upstream travel decisions. Take theYukaapp , for example: when you scan a product and it’s rated as bad, you (usually) get a few recommendations for products that are better for your health. With this add-on, it’s the same! In other words, once you’ve obtained the overall rating, Rategreen will suggest alternatives (if they exist) with a better CSR rating, while keeping your requests concerning location, services and price. If you’re happy with the alternative, one click and everything is updated for your reservation. The aim of this option? To act upstream by choosing the best CSR travel right away.

What do you think of this travel proposal? If you’re interested in the subject of vacation rentals, we invite you to click here, to find out more!