A website

for what purpose?

Even if your hotel already has an online presence via booking sites such as Booking or Tripadvisor, having your own website is nevertheless essential for your establishment. Today, over 80% of consumers carry out online research before making a purchase. The same applies to booking their stays. So what are the advantages of having your own website, and how do you go about it? Here’s our advice.

Get bookings

at a lower cost

If your website has a stay booking module, then you’ll be able to get bookings at a lower cost (without the commission of the booking site, which is your usual intermediary). You can also highlight promotional offers on your website when booking online, such as breakfast at 50% off.

Assert your

own identity

Your website will reflect your identity and brand image. It will convey your positioning and values. If you have a high-end hotel, reservation sites (which often have a very busy design) don’t allow you to properly showcase your establishment. On the contrary, on your website, you have a great deal of freedom to express yourself through your logo, your graphic charter (your colors and fonts) and your photos. You can then share your website on social networks and benefit from greater visibility on the web thanks to SEO (Search Engine Optimization).


practical information

Your website will also allow you to distribute a large number of photographs (for the most curious customers) orinformation. This reducesuncertainty among your potential customers, encouraging them to book their stay without hesitation. You can publish thehistory of your establishment, hotel news, contact details and much more useful information for your customers.

Stand out !

Whether it’s a video presentation of your hotel or a 360° guided tour, your website’s design and originality will set you apart from your competitors. Show off your best features to your customers and use technology to enhance your establishment. Your potential customers will be able to imagine themselves staying at your establishment – a definite asset!

Take action !

So you’ve finally decided to create your hotel’s website?
Good news, we have a great website designer to recommend: the design studio
. From the creation of yourvisual identity (logo, graphic charter, UI design) to the creation of your website and photos of your establishment, the TREIZEMARS team will provide you with the best services for your hotel.