StyQR

Booking.com is changing its rating system

4 min readBy the StyQR team

Ratings on Booking.com have long been a valuable guide for guests hunting for the perfect place to stay. But the platform has decided to shake things up a little by rolling out a brand-new rating system. If you are the sort of person who pores over every review before booking, hold tight, because things are moving!

The end of the sacred 10/10: a breath of fresh air for ratings

Until now, Booking worked with a classic arithmetic mean: the scores given by customers were pooled to produce an average out of 10. But that trusty old system had its limits. From now on, a more modern and representative model takes over!

The main change? Booking is dropping its magic rounding of scores. Instead of a neat 9.5 smoothed out by the system, you will now see more precise figures, sometimes with unpredictable decimals (goodbye automatic 10/10!). The aim? To reflect the full range of reviews and avoid bias.

A traveler checks reviews and ratings of an accommodation before booking.
Photo : Brooke Cagle sur Unsplash

More transparency and better representativeness

The old system gave a little too much weight to certain categories (such as cleanliness or location). From now on, each criterion will be weighted more carefully so that a single score cannot skew the overall assessment.

In other words, no more "exceptional" hotels that fall short in some areas but are propped up by an inflated score. Guests will now get a more realistic picture of what awaits them.

A direct impact on guests (and hosts!)

If you usually book your hotels based on their scores, this change will spare you plenty of surprises. With the new rating system, you will have a much better idea of the real quality of the accommodation, with no nasty shocks at check-in.

For hosts, the challenge is greater. It is no longer possible to rely on a flattering average alone: you will have to deliver consistent quality across every criterion to earn a good score!

Let’s recap: here, point by point, is what the shift from the old calculation to the new one really changes.

What changesOld systemNew system
Calculation methodArithmetic average of reviewsAverage of reviews, weighting revised
RoundingScores smoothed upwards (9.5; 10/10)Rounding removed, decimals displayed
Weight of criteriaSome criteria over-weighted (cleanliness, location)Each criterion counts on its own
Displayed scoreSometimes inflated by a single categoryCloser to the reality of the stay
For the travellerRisk of a nasty surprise on arrivalMore accurate expectations before booking
For the hostA flattering average could be enoughConsistent quality required across all criteria

Booking is adapting to travel trends

This change is no small matter. It follows a broader trend: guests want reviews that are more precise, more authentic and, above all, more useful. Booking has understood this and is aiming to strengthen trust between customers and accommodation providers.

It also ties in with the rise of detailed, weighted reviews, of the kind already found on other booking and online retail platforms.

The key takeaways

  • The end of smoothed scores out of 10: greater precision
  • Fairer weighting of the criteria: greater transparency
  • A direct impact on guests and hosts: more reliable reviews
  • A move towards more authentic and useful ratings

If you have ever had a surprise on arriving at a hotel "rated 9/10" that felt far more like a 6.5, this new rating system should save you a good deal of disappointment! Would you like to read more?

Take a look at our article on the importance of online reviews

Frequently asked questions

Will my Booking score go down? If your average was carried by one or two very strong criteria, it may well drop. The new calculation weights each criterion so that a single category no longer pulls the whole score up. A property that performs consistently across every criterion has no reason to lose ground.

Why has the 10/10 disappeared? Booking.com has dropped the rounding that smoothed scores upwards. Averages now show with more precision, decimals included, which makes the automatic 10 out of 10 far rarer. The calculation is the same for every property, so it is not a penalty aimed at yours.

What exactly changes in the calculation? Two things. The rounded arithmetic average gives way to a finer display, and criteria are weighted differently so that no single one distorts the overall score. The principle remains an average of the reviews left by guests.

What should I change in the way I welcome guests? Nothing acrobatic, but consistency now pays. Spotless cleanliness no longer makes up for a shaky check-in or a poorly explained location, since each criterion counts on its own. Go back over the points guests mention again and again, that is where the difference is made.

Does this benefit travellers? That is the stated aim: a score closer to what they will actually find on arrival. Someone who booked a 9 out of 10 and discovered an average property should face fewer nasty surprises. For you, it means guests who arrive with more accurate expectations.

Do other platforms rate the same way? Booking.com is not inventing anything here. Detailed, weighted reviews already exist on other booking and e-commerce sites, and the platform is following a deeper expectation from travellers, who want reviews that are more precise and more useful. Comparing one platform with another therefore becomes a little less misleading.

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