A virtual tour of your property: how to go about it
Let future holidaymakers explore your property with a virtual tour!
While the virtual tour has become common practice in the property sector, some holiday rental platforms are now adopting the concept too. So why not you?
What exactly is a virtual tour?
This type of tour brings a flat, a house or a hotel room to life using real images. It gives guests the chance to picture themselves in your place in a far more immersive way than simply looking at photos.
With a tour like this, you stand out from your competitors and let future guests explore your property and make up their minds more quickly. Here is an example of a lovely tour.
Why give it a go?
With a virtual tour, you offer your future guests a genuine way to immerse themselves in your property! They can walk through every room and get a much better sense of the space. They can easily picture their next holiday at your place.
What is more, by using this technology you show your guests that you are doing everything you possibly can to let your property, that you are a professional, and that will build their confidence in you!
In short, a virtual tour allows you to:
- have higher-quality listings
- receive more enquiries
- enjoy a better choice of guests
- be available 24 hours a day, 7 days a week
So what are you waiting for? Give it some thought! With a virtual tour, guests already have one foot through your door! And if you want the tour to be perfect, here is a short guide on how to furnish your property.
Here is what a virtual tour brings to your listing and your management in practice.
| Aspect | Benefit or characteristic |
|---|---|
| Guest immersion | They navigate through rooms and judge the space themselves, rather than viewing a photo gallery. |
| Listing quality | A higher-quality listing that attracts more requests and gives you better choice of guests. |
| Guest decision-making | They decide faster after exploring the property virtually. |
| Availability | The tour remains accessible 24/7, without requiring your response to inquiries. |
| Professionalism signal | It shows you invest in presenting your property and builds guest trust. |
| Required preparation | The property must be tidy and well-presented before filming, since the tour is built from real images. |
Frequently asked questions
What exactly is a virtual tour? It recreates a flat, a house or a hotel room from real images. The guest is not looking at a gallery, they move through the rooms and judge the space for themselves. That is what makes it more immersive than plain photos.
Does it replace the photos in my listing? It sits alongside them, not against them. Photos create the desire, the virtual tour gives the space and the flow between rooms. A guest who has walked through the property makes up their mind faster.
Is the virtual tour only for estate agents? No. The idea comes from real estate, where it has become common practice, but holiday rental platforms have picked it up too. A house, a flat or a hotel room lends itself to it just as well as a property for sale.
What does it change for my booking enquiries? A stronger listing attracts more enquiries, and more enquiries mean a better choice of guests. The tour stays available around the clock, seven days a week, without you having to answer anything. It also shows that you are putting real effort into letting your property, which builds trust.
Do I need to prepare the property before the tour? Yes, because the tour is built from real images: whatever is lying on the kitchen table will end up in it. Tidy up, clear the space and sort out the furnishing before shooting. The guide on how to furnish your property is there for that.
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