{"id":85738,"date":"2021-06-16T17:37:50","date_gmt":"2021-06-16T15:37:50","guid":{"rendered":"https:\/\/styqr.fr\/2021\/06\/16\/our-advice-for-a-successful-ad\/"},"modified":"2024-12-05T15:08:29","modified_gmt":"2024-12-05T14:08:29","slug":"our-advice-for-a-successful-ad","status":"publish","type":"post","link":"https:\/\/styqr.fr\/en\/2021\/06\/16\/our-advice-for-a-successful-ad\/","title":{"rendered":"Our tips for a successful ad"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column width=&#8221;1\/1&#8243;][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_custom_heading text_size=&#8221;fontsize-108063&#8243; text_color=&#8221;color-466698&#8243;]Announcement:[\/vc_custom_heading][vc_custom_heading text_size=&#8221;fontsize-101106&#8243; text_weight=&#8221;500&#8243; text_color=&#8221;color-466698&#8243;]a rental essential[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_column_text]To rent out your property on <a href=\"https:\/\/www.airbnb.fr\/\">Airbnb<\/a> or other rental platforms, you need to create an advert. With a description and photos, it&#8217;s important to present your property and allow your potential tenant to get a feel for it. A transparent and <strong>complete<\/strong> ad will inspire your clientele. So you&#8217;ll be more likely to rent your property. Your ad is crucial to <strong>targeting your travelers<\/strong> and setting you <strong>apart from the competition<\/strong>. So how do you create a successful ad? Here are our top tips![\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;81036&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;three-two&#8221; alignment=&#8221;center&#8221; shape=&#8221;img-round&#8221; radius=&#8221;std&#8221;][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_custom_heading text_size=&#8221;fontsize-108063&#8243; text_color=&#8221;color-466698&#8243;]Some photos[\/vc_custom_heading][vc_custom_heading text_size=&#8221;fontsize-101106&#8243; text_weight=&#8221;500&#8243; text_color=&#8221;color-466698&#8243;]to illustrate[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_column_text]The first look is the most important. For Airbnb, it&#8217;s <strong>mandatory<\/strong> to add at least one photo. However, we advise you to add more than that, at the risk of not <strong>attracting<\/strong> any customers. Your photos will keep<strong>travelers interested<\/strong>, and<strong>encourage<\/strong> them to read on to the description. If you&#8217;re more of a photographer, you can use your <strong>phone<\/strong> to take your own photos, using a <strong>wide-angle lens<\/strong> that will give you a 160\u00b0 field of view (e.g. <a href=\"https:\/\/www.pixter.co\/fr\/objectifs-starter\/3-grand-angle\">Pixter<\/a>). Don&#8217;t neglect your rooms (bathrooms, living rooms&#8230;) and gardens, and highlight their special features. In case you&#8217;re not inspired, <a href=\"https:\/\/www.airbnb.fr\/professional_photography\">Airbnb<\/a> offers a <strong>professional photography<\/strong> service. Conveniently, the price of this service will be deducted from your future rental income. Whichever method you choose, remember to<strong> clean and tidy up<\/strong> before taking your photos, otherwise you risk making a &#8220;monumental flop&#8221;.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;81023&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;three-two&#8221; alignment=&#8221;center&#8221; shape=&#8221;img-round&#8221; radius=&#8221;std&#8221;][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_custom_heading text_size=&#8221;fontsize-108063&#8243; text_color=&#8221;color-466698&#8243;]A description[\/vc_custom_heading][vc_custom_heading text_size=&#8221;fontsize-101106&#8243; text_weight=&#8221;500&#8243; text_color=&#8221;color-466698&#8243;]explains[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_column_text]Your home has its own <strong>special features<\/strong>, and will appeal to specific customer profiles. But who are they? Our article &#8220;<a href=\"https:\/\/styqr.fr\/en\/2021\/06\/17\/how-to-target-and-seduce-your-customers\/\">How to target and seduce your clientele<\/a>&#8221; will help you identify them. Remember that the description complements the photos. It has to be as complete as possible to <strong>guide the customer to<\/strong> the property&#8217;s features. Does the property have a coffee machine? Jacuzzi? To answer these questions, be sure to <strong>list<\/strong> all appliances and equipment. Make a note of any <strong>restrictions<\/strong>, too, to avoid disappointment: for example, if you mention the existence of a swimming pool, specify whether it&#8217;s public or private. Your ad should also contain a brief paragraph describing the<strong>location of<\/strong> the accommodation and the <strong>transport<\/strong> available on site. This will help your customers organize their arrival, departure and stay (shops, parking, nearest metro station&#8230;).[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_single_image media=&#8221;80993&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;three-two&#8221; alignment=&#8221;center&#8221; shape=&#8221;img-round&#8221; radius=&#8221;std&#8221;][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_custom_heading text_size=&#8221;fontsize-108063&#8243; text_color=&#8221;color-466698&#8243;]A profile [\/vc_custom_heading][vc_custom_heading text_size=&#8221;fontsize-101106&#8243; text_weight=&#8221;500&#8243; text_color=&#8221;color-466698&#8243;]friendly[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_column_text]Your profile on the various platforms (such as Airbnb, <a href=\"https:\/\/www.homeexchange.fr\/\">GuestToGuest<\/a>, <a href=\"https:\/\/www.abritel.fr\/\">Abritel<\/a>&#8230;) <strong>complements<\/strong> your ad, and is designed to <strong>introduce<\/strong> you with a photo and description. Be <strong>sincere<\/strong> and <strong>human<\/strong>, and inspire<strong> confidence<\/strong> with smiling pictures and a personal description. Don&#8217;t talk business &#8211; be <strong>approachable<\/strong> and <strong>welcoming<\/strong>. The purpose of your profile is not to directly rent your property, but to (re)assure the customer of your <strong>credibility<\/strong>. We therefore strongly advise you to <strong>provide<\/strong> your telephone number, e-mail address and identity card. <strong>Reviews<\/strong> also have a strong impact, so don&#8217;t forget to ask your tenants if they were satisfied with their stay, and to respond to their reviews to gain <strong>visibility<\/strong>.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_column_text]Renting out your property can be a complicated <strong>business<\/strong>, with demanding customers. If you don&#8217;t update your ad or don&#8217;t present it properly, you could miss out on a number of rental opportunities. But don&#8217;t panic! There are now <strong>BnB concierge<\/strong> services to simplify the <strong>management<\/strong> of your vacation rental. In addition to taking care of all aspects of your rental (client selection, key handover, cleaning, linen, etc.), concierge services offer a <strong>listing creation<\/strong> service with <strong>professional photography<\/strong>, and help you set the <strong>best price<\/strong> for your rental. For more information, we&#8217;ve deciphered the workings of two (super) concierge services &#8211; the choice is yours![\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][uncode_index el_id=&#8221;index-148053&#8243; loop=&#8221;size:1|order_by:date|post_type:post|by_id:73406|taxonomy_count:10&#8243; gutter_size=&#8221;3&#8243; post_items=&#8221;media|featured|onpost|original,title&#8221; screen_lg=&#8221;1000&#8243; screen_md=&#8221;600&#8243; screen_sm=&#8221;480&#8243; single_text=&#8221;overlay&#8221; single_width=&#8221;12&#8243; single_shape=&#8221;round&#8221; radius=&#8221;lg&#8221; single_overlay_color=&#8221;color-209538&#8243; single_overlay_opacity=&#8221;50&#8243; single_overlay_visible=&#8221;yes&#8221; single_overlay_anim=&#8221;no&#8221; single_text_visible=&#8221;yes&#8221; single_text_anim=&#8221;no&#8221; single_padding=&#8221;2&#8243; single_title_dimension=&#8221;fontsize-101106&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][uncode_index el_id=&#8221;index-148053-bis&#8221; loop=&#8221;size:1|order_by:date|post_type:post|by_id:73051|taxonomy_count:10&#8243; gutter_size=&#8221;3&#8243; post_items=&#8221;media|featured|onpost|original,title&#8221; screen_lg=&#8221;1000&#8243; screen_md=&#8221;600&#8243; screen_sm=&#8221;480&#8243; single_text=&#8221;overlay&#8221; single_width=&#8221;12&#8243; single_shape=&#8221;round&#8221; radius=&#8221;lg&#8221; single_overlay_color=&#8221;color-197872&#8243; single_overlay_opacity=&#8221;50&#8243; single_overlay_visible=&#8221;yes&#8221; single_overlay_anim=&#8221;no&#8221; single_text_visible=&#8221;yes&#8221; single_text_anim=&#8221;no&#8221; single_padding=&#8221;2&#8243; single_title_dimension=&#8221;fontsize-101106&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>How do you create a complete, illustrated ad? Here&#8217;s our advice. <\/p>\n","protected":false},"author":1,"featured_media":81020,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[362],"tags":[1941,1995,2020,2140,2215,2234,2300,2314,2329],"class_list":["post-85738","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-private-individual","tag-styqr-en","tag-airbnb-en","tag-website","tag-tips","tag-superhost-en","tag-janitorial-services","tag-photos-en","tag-abritel-en","tag-profile"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Superhost: Mejora tu anuncio con StyQR<\/title>\n<meta name=\"description\" content=\"Descubre c\u00f3mo convertirte en un Superhost y aumentar tus reservas en Airbnb con nuestros consejos pr\u00e1cticos y efectivos.\" \/>\n<meta name=\"robots\" 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